I finally launched ajpdigital

I’ve wanted to do this for a long time. I’d start, stop, redesign, delete, rebuild, and walk away from it again. Not because I didn’t want it — but because I was scared.

Scared of losing stability.
Scared of not making enough.
Scared of failing when I have kids, bills, and real life happening every single day.

Then came the layoffs, sudden, unexpected, more than once. And that kind of uncertainty changes how you think. I realized: if stability can disappear overnight, maybe building something of my own is actually the safer path.

And honestly, this idea isn’t just mine. People have been planting this seed for years — coworkers, clients, mentors:

“You should go out on your own.”
“You’re already doing the work — just make it yours.”
“You’re really good at this.”

I finally listened.

What AJP Digital Is

This isn’t just a “service business.” It’s me helping real people who are trying to figure things out while keeping everything else in life going.

It’s for:

• the founder wearing every hat
• the small team trying to make progress but feeling stuck
• the marketer doing their best without a clear plan or enough hours in the day

I kept thinking, what would actually help someone like that? So I built four ways to work with me, depending on what you need and where you’re at:

Clarity Check – when you just need someone to look at everything and tell you what’s off and how to fix it, without the overwhelm.

Growth Audit – a deeper look at what’s working, what’s not, and where your time and money should actually go.

Content Refresh – taking what you already have (your website, emails, messaging) and making it clearer, stronger, and true to who you are right now.

Growth Partner – if you don’t want to do this alone anymore and want someone in it with you, month after month.

It’s Not Perfect — And That’s Okay

This site will never really be “done.” I’ll keep updating, rewriting, adjusting, and making things clearer. Not because it’s wrong but because I want it to stay honest. And honesty evolves.

Why Now

Because I’m tired of waiting for the perfect timing.
Because I want my kids to see me build something real, even if it’s scary.
Because I’m choosing to bet on myself for once.

It’s Live

If you want to take a look or follow along — here it is: ajpdigital.co

Thanks for being here.

— Allison